> For the complete documentation index, see [llms.txt](https://help.daasity.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.daasity.com/core-concepts/data-models/data-explores/digital-analytics-unified/forecast-vs-actual-ecommerce-explore.md).

# Forecast vs Actual: Ecommerce Explore

Contains data from your connected Integrations for daily comparisons to the projections in your Marketing Budget BSD Sheet.

Compare daily performance against your marketing budget projections with comprehensive actual vs. planned metrics, **formerly known as Daily Plan to Actual**. Requires completed [Revenue Plan](/core-concepts/custom-data-and-enrichment/revenue-plan-forecast/e-commerce-revenue-plan.md) in your Brand Supplied Data sheet to display projected comparisons for revenue, orders, units sold, sessions and new customers.

Adjusts weekly and monthly metrics to 4-5-4 calendar format for accurate daily tracking. Use the Daily Flash vs. Plan Dashboard for out-of-box reporting and performance monitoring against your forecasts.

{% hint style="info" %}
The Daily Plan to Actual Explore adjusts your Actual Weekly and Monthly metrics [according to the 4-5-4 calendar](https://nrf.com/resources/4-5-4-calendar) to show Daily Numbers.
{% endhint %}

<figure><img src="https://content.gitbook.com/content/amTMWiPne1v1V3L7mbuj/blobs/Uu7e3PRoPlY7vb7Hl4AD/Screen%20Shot%202023-10-23%20at%2010.04.43%20AM.png" alt=""><figcaption><p>Daily Plan to Actual Explore</p></figcaption></figure>

<figure><img src="https://content.gitbook.com/content/amTMWiPne1v1V3L7mbuj/blobs/K2ACX26OlADJqcnS2PgC/Screen%20Shot%202023-10-23%20at%2010.08.52%20AM.png" alt=""><figcaption><p>Actual Measures</p></figcaption></figure>

<figure><img src="https://content.gitbook.com/content/amTMWiPne1v1V3L7mbuj/blobs/lQQBCJPKcvaFlVzBaF6F/Screen%20Shot%202023-10-23%20at%2010.09.01%20AM.png" alt=""><figcaption><p>Planned Measures</p></figcaption></figure>

{% hint style="success" %}
The Planned Measures are taken from your [Revenue Plan](/core-concepts/custom-data-and-enrichment/revenue-plan-forecast/e-commerce-revenue-plan.md) in your BSD Sheet.
{% endhint %}

## The [Daily Flash vs. Plan Dashboard](broken://pages/PcbVuEjJI01LYD0S69qq) is an Out-of-Box Standard Daasity Dashboard built using the Daily Plan to Actual Explore

<figure><img src="https://content.gitbook.com/content/amTMWiPne1v1V3L7mbuj/blobs/j5Du3ThlOXcNXyRC3e3b/Screen%20Shot%202023-10-23%20at%2010.28.11%20AM.png" alt=""><figcaption><p>Daily Flash vs. Plan</p></figcaption></figure>
