> For the complete documentation index, see [llms.txt](https://help.daasity.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.daasity.com/core-concepts/data-integrations/setup-guides/digital-integrations/applovin/integration-specifications.md).

# Integration Specifications

This page will help you learn about how Daasity replicates data from AppLovin, limitations to the data we can extract and where the data is stored in the AppLovin schema.

### Integration Overview

AppLovin is a mobile app marketing platform that runs app install and in-app advertising campaigns across its ad network.

The Daasity AppLovin integration extracts daily ad performance data for Audience+ and App Discovery campaigns, so you can track and compare AppLovin performance alongside your other ad platforms. Data is transformed as part of Daasity's Unified Marketing Schema (UMS) that enables multi-platform reporting in one schema.

### Refresh Cadence

This integration syncs data from AppLovin on a daily basis.

### Integration Availability

This integration is available for:

* Enterprise
* Growth

### API Endpoints

The Daasity AppLovin extractor is built based on the [AppLovin Reporting API documentation](https://support.applovin.com/en/growth/promoting-your-apps/api/reporting-api). The following endpoint is used by Daasity to replicate data from AppLovin:

* [Report](https://support.applovin.com/en/growth/promoting-your-apps/api/reporting-api) (advertiser report)

### AppLovin Schema

The Daasity AppLovin extractor creates these tables using the endpoint and replication method listed. The data is mapped from the source API endpoint to the table based on the mapping logic outlined in each table.

* Audience Plus
* App Discovery

#### Audience Plus

* Endpoint: [Report](https://support.applovin.com/en/growth/promoting-your-apps/api/reporting-api)
* Update Method: UPSERT
* Table Name: `applovin.audience_plus`

| JSON Element                                                                                                   | Database Column        |
| -------------------------------------------------------------------------------------------------------------- | ---------------------- |
| ad                                                                                                             | ad                     |
| ad\_creative\_type                                                                                             | ad\_creative\_type     |
| ad\_id                                                                                                         | ad\_id                 |
| ad\_type                                                                                                       | ad\_type               |
| campaign                                                                                                       | campaign               |
| campaign\_bid\_goal                                                                                            | campaign\_bid\_goal    |
| campaign\_id\_external                                                                                         | campaign\_id\_external |
| country                                                                                                        | country                |
| creative\_set                                                                                                  | creative\_set          |
| creative\_set\_id                                                                                              | creative\_set\_id      |
| custom\_page\_id                                                                                               | custom\_page\_id       |
| day                                                                                                            | day                    |
| platform                                                                                                       | platform               |
| size                                                                                                           | size                   |
| chka\_0d                                                                                                       | chka\_0d               |
| chka\_1d                                                                                                       | chka\_1d               |
| chka\_2d                                                                                                       | chka\_2d               |
| chka\_3d                                                                                                       | chka\_3d               |
| chka\_7d                                                                                                       | chka\_7d               |
| chka\_usd\_0d                                                                                                  | chka\_usd\_0d          |
| chka\_usd\_1d                                                                                                  | chka\_usd\_1d          |
| chka\_usd\_2d                                                                                                  | chka\_usd\_2d          |
| chka\_usd\_3d                                                                                                  | chka\_usd\_3d          |
| chka\_usd\_7d                                                                                                  | chka\_usd\_7d          |
| clicks                                                                                                         | clicks                 |
| cost                                                                                                           | cost                   |
| impressions                                                                                                    | impressions            |
| sales                                                                                                          | sales                  |
| MD5 of ad\_creative\_type, ad\_id, ad\_type, campaign\_id\_external, country, creative\_set\_id, day, platform | \_\_sync\_key          |

#### App Discovery

* Endpoint: [Report](https://support.applovin.com/en/growth/promoting-your-apps/api/reporting-api)
* Update Method: UPSERT
* Table Name: `applovin.app_discovery`

| JSON Element                                                                                                                                  | Database Column           |
| --------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------- |
| ad                                                                                                                                            | ad                        |
| ad\_creative\_type                                                                                                                            | ad\_creative\_type        |
| ad\_id                                                                                                                                        | ad\_id                    |
| ad\_type                                                                                                                                      | ad\_type                  |
| campaign                                                                                                                                      | campaign                  |
| campaign\_ad\_type                                                                                                                            | campaign\_ad\_type        |
| campaign\_bid\_goal                                                                                                                           | campaign\_bid\_goal       |
| campaign\_id\_external                                                                                                                        | campaign\_id\_external    |
| campaign\_package\_name                                                                                                                       | campaign\_package\_name   |
| campaign\_roas\_goal                                                                                                                          | campaign\_roas\_goal      |
| campaign\_store\_id                                                                                                                           | campaign\_store\_id       |
| campaign\_type                                                                                                                                | campaign\_type            |
| country                                                                                                                                       | country                   |
| creative\_set                                                                                                                                 | creative\_set             |
| creative\_set\_id                                                                                                                             | creative\_set\_id         |
| custom\_page\_id                                                                                                                              | custom\_page\_id          |
| day                                                                                                                                           | day                       |
| device\_type                                                                                                                                  | device\_type              |
| optimization\_day\_target                                                                                                                     | optimization\_day\_target |
| platform                                                                                                                                      | platform                  |
| size                                                                                                                                          | size                      |
| target\_event                                                                                                                                 | target\_event             |
| traffic\_source                                                                                                                               | traffic\_source           |
| clicks                                                                                                                                        | clicks                    |
| conversion\_rate                                                                                                                              | conversion\_rate          |
| conversions                                                                                                                                   | conversions               |
| cost                                                                                                                                          | cost                      |
| first\_purchase                                                                                                                               | first\_purchase           |
| impressions                                                                                                                                   | impressions               |
| sales                                                                                                                                         | sales                     |
| MD5 of ad\_creative\_type, ad\_id, ad\_type, campaign\_id\_external, country, creative\_set\_id, day, device\_type, platform, traffic\_source | \_\_sync\_key             |