Target Endpoint Documentation

This page outlines the technical details of how Daasity pushes data into Klaviyo using the Identify and Track API endpoints

Target Overview

The Daasity Audiences product uses the Klaviyo Track-Identify endpoint to update a profile (Identify) or add an event to a profile (Track). Daasity separates the entire list of generated profiles to be updated into individual records and makes an API call to Klaviyo for that specific profile to be updated

Identify API

Daasity creates a new profile or updates an existing profile in Klaviyo based on the data provided by the Klaviyo Profile target

• Endpoint: https://apidocs.klaviyo.com/reference/track-identify#identify

• Frequency: Daily (available to run On-Demand via the UI)

Daasity UI Section	Daasity Property	Klaviyo Property
Data Mapping	$email	$email
Data Mapping	$phone_number	$phone_number
Data Mapping	Source	Property Name from Data Mapping Destination

• You must specify either $email or $phone_number (for SMS only contacts) to match or create a new profile

• Daasity can update Klaviyo standard properties (not recommended) or create / update additional properties

Track API

Daasity pushes a new event into each profile at Klaviyo based on the data provided by the Klaviyo Events target

• Endpoint: https://apidocs.klaviyo.com/reference/track-identify#track-get

• Frequency: Daily (available to run On-Demand via the UI)

Daasity UI Section	Daasity Property	Klaviyo Property
General	Event Name	$event_id
Data Mapping	$email	$email
Data Mapping	$phone_number	$phone_number
Data Mapping	Source	$value

• You must specify either $email or $phone_number to match or create a new profile that the event is related to

• You must specify an $event_id to provide the name for the event

• You must specify a $value to indicate the value for the event